Bathroom trends 2025
This year, Gustavsberg celebrates an impressive anniversary - 200 years of innovation, design and quality.
In conjunction with the anniversary celebration and a look back, Gustavsberg also presents the new bathroom trends for 2025, which show that our bathrooms are on their way to becoming even more functional, sustainable and aesthetically pleasing. Sustainability and natural materials are in focus and this year the bathrooms breathe luxury without compromising the environment.
Natural materials & monochrome bathrooms
We want bathrooms that breathe harmony. Natural materials such as wood and stone are still relevant, which also enhance the calm, relaxing feeling. We will also see monochrome bathrooms with different materials and surfaces in 2025.
Storage areas
Bathrooms should offer good storage options that create neat order and prevent dust in both large and small bathrooms. Wall cabinets hide things away and create a nice order. Shelves provide greater accessibility and an opportunity to expose what should be more easily accessible.
Sustainable & resource efficient
In 2025, bathrooms with resource-efficient, sustainable products are a given. We use water-saving technology, where showers, faucets and toilets both save water and reduce energy consumption.
Reuse of products is gaining greater demand, where older products can be updated with spare parts that provide the same smart functionalities as new products and extend the product's lifespan even further.
Traditional minimalism
There’s more to the bathroom in 2025 than function alone – it’s an oasis of calm, where function and aesthetics combine in perfect harmony. We embrace traditional minimalism: stripped down, yet warm; classic yet modern.
We choose natural materials such as stone, wood and brass. Earthy tones generate calm: warm grey, bone white and soft beige, with dashes of darker wood for contrast. Nothing is superfluous, and everything is carefully chosen. We strip away the surplus – and highlight the essential. A bathroom that allows space for craftsmanship, history and simplicity.
Functionality is beauty
Many people claim that beauty is in the eye of the beholder. But we believe that true beauty is universal. Because when form meets function, we create products that are truly beautiful. Not just to the eye, but to all your senses and your entire body.
More sustainable everyday life
Gustavsberg has been a pioneer and driving the development of bathroom sanitary products since the early 1900s. Today, we all need to be smarter to achieve a lifestyle that does not harm the planet, and this time too, we have the ambition to take the lead and show the way.
We are celebrating 200 years!
Celebrating 200 years is something truly special – it gives us a chance to both look back on everything we have achieved and look forward to the many exciting years ahead.